Exciting Opportunity: Marketing Coordinator – Paid Digital & ABM (UK Hours) in Cape Town
A leading company, MRI Software, is currently seeking a dedicated Marketing Coordinator specializing in Paid Digital and Account-Based Marketing. This is a prime opportunity to join a dynamic team in Cape Town, Western Cape.
Key Responsibilities
- Manage and implement end-to-end digital marketing campaigns aligned with organizational objectives.
- Handle account-based marketing (ABM) strategies to effectively target key accounts.
- Analyze campaign performance and generate reports to assess effectiveness and ROI.
- Collaborate with creative teams for content development and branding initiatives.
- Utilize digital marketing tools to optimize campaigns and ensure audience engagement.
- Conduct market research to identify new trends and opportunities in digital marketing.
Requirements
- Qualification: Bachelor’s degree in Marketing, Communications, or related field.
- Experience: Minimum 3 years of experience in digital marketing or account-based marketing.
- Skills: Proficiency in SEO, PPC, social media marketing, and analytics software.
- Location: Must be situated in Cape Town or willing to relocate.
💰 Salary Insight
Estimated Salary: R25,000 – R35,000 per month.
(Note: Salary figures are market estimates based on industry standards for similar roles.)
🔮 3 Common Interview Questions for this Role
- “Can you explain a successful digital marketing campaign you led and the results it achieved?”
- “How do you approach developing an account-based marketing strategy?”
- “What tools and analytics methods do you use to measure campaign success?”
Tips on Crafting a CV for this Role
- Highlight Digital Marketing Skills: Clearly list expertise in SEO, PPC, and social media platforms.
- Demonstrate Analytical Abilities: Provide evidence of using analytics tools to enhance campaign effectiveness.
- Showcase Project Management Experience: Detail experiences managing multiple campaigns simultaneously.
Related Job Titles: Digital Marketing Specialist, Account-Based Marketing Strategist, Online Marketing Coordinator, Campaign Manager.
